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Building Brands
with Direction.

True North Digital is where creativity and strategy meet for exceptional results. Our signature "story-first" approach ensures all our solutions have the problem at its core, whether its an individual campaign or an entirely new brand.
Discover the Approach
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Hi there,
I'm Kasia Flood.

I'm the face behind True North Digital and I'm a marketer, designer and storyteller in the Ottawa area. For over a decade, I’ve been scaling marketing functions, building brands and launching new products within the tech sector. In my spare time, you'll find either find me with my kiddos, drawing or writing fiction.
Get to know me

I truly love my work.

Here's a quick look at the projects I'm proud to have recently had a hand in shaping and bringing to market.
Recent Work
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M&A brand Strategy

Trading Central

Repositioning a global leader in market analytics following a major acquisition and product-line extension.
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Demand Gen & Brand

Digital Wealth Events

Establishing a new, global brand to facilitate high-level dialogue and networking amongst senior industry leaders.

My favourite type of projects

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Marketing Strategy
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Brand Identity
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Key Messaging
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Content Distribution
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Web Design

Recent marketing insights

Five Quintessentially Human Tactics to Stand Out in Today’s AI Era

Generative AI offers an undeniable edge—but knowing how to maximize its potential (or when not to) is the real challenge. The answer? Good old-fashioned human intelligence.
Kasia Flood
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11/16/2024

Webflow Vs Wordpress: Which is best for establishing a brand?

Which website best enables you to deliver value within the simplest and most positive experience?
Kasia Flood
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6/3/2024

Seven Deadly Brand Guide Sins

Avoid (and solve!) these common brand guide weaknesses
Kasia Flood
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5/23/2024

While I love what I do, I'm more than my job.

In 2019, I married my childhood next-door-neighbour and today, we proudly parent two kiddos and giant golden retriever.

I've been an avid writer and artist since childhood. Outside of work, you'd be hard-pressed to find me not doing one, even if it's just doodling on a spare page, jotting down story ideas or continually redesigning this site. Recently, I’ve been funnelling my hobbies into a children’s book series that celebrates imagination.
Passion Projects

I love what I do and enjoy connecting with like-minded professionals.

Get in touch.

Building Brands with Direction

True North Digital is where creativity and strategy meet for exceptional results.

Recent Blogs

Five Quintessentially Human Tactics to Stand Out in Today’s AI Era

Webflow Vs Wordpress: Which is best for establishing a brand?

Supporting the Intrinsic Link between Culture, Collaboration & Creativity with UD Workplace Policies

Quick Links

Home

About Me

Marketing Blog

Story-first Approach

Recent Work

© Kasia Flood 2024